Product Overview

Introduction
LifeSight is an O2O data-driven marketing, insights and attribution platform for brands and agencies. Our platform is unique as we focus on bridging the O2O...
Tue, 30 Jan, 2018 at 3:37 PM
Attribution
The LifeSight attribution tool is an offline attribution module that allows brands to measure the impact of their digital ad on location visits, typically i...
Tue, 30 Jan, 2018 at 3:40 PM
Glossary of Terms
Impressions Impressions are the total number of ads delivered (rendered) for the campaign; (i.e. when an display banner ad is fetched from its source an...
Tue, 30 Jan, 2018 at 4:43 PM